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Use case 06 · Sales and Leads

No lead left behind.

Every enquiry is scored, enriched and created in your system. Anyone who does not reply gets a reminder. Your sales team talks to the right people instead of maintaining lists.

What it is about

Where the time goes.

Sales rarely loses business on price and often on response time. Enquiries sit for a few days, someone forgets to follow up, and in the end the system holds less than was actually discussed.

Everything around the conversation can be automated: a new enquiry is captured immediately, enriched with publicly available information, scored by your criteria and assigned to the right person. Follow-ups run to plan for as long as nobody replies.

People still have the conversation. But they have it sooner, and with well-kept data.

Scope of service

What runs around the conversation.

Scoring by your criteria

Every enquiry gets a transparent score, based not on gut feeling but on your rules.

Enrichment

Publicly available company information is added so that the first conversation is prepared.

Follow-ups to plan

If no reply comes, the system sends a reminder at the right interval with the right text.

A well-kept system

Contacts, notes and status are in the system without anyone having to add them afterwards.

The difference

Before and after.

Before

Enquiries sit untouched, follow-ups are forgotten, and the system holds half of what was actually discussed.

After

Every enquiry is scored and assigned within minutes. Follow-ups run by themselves, and the data is accurate.

Approach

From process review to live operation.

  1. Workflow mapping

    We look at what really happens today: tasks, frequencies, waiting times, handovers.

  2. Potential and roadmap

    Effort today, effort afterwards. That sets the order, with the biggest lever first.

  3. Implementation

    We build, connect your systems and test with real data. Only when it holds up does it go live.

  4. Operation and expansion

    We measure, fine-tune and move on to the next workflow.

How to work with us

Consulting, or consulting and implementation.

Both start with a review of your processes and a prioritised roadmap. After that, you decide who builds it.

Model A

Consulting

We show you the way, your team walks it.

  • Workflow mapping and assessment by effort and impact
  • Prioritised roadmap with sequence and effort estimate
  • Recommendations on tools, data protection and data flows
  • Training for your team

Result: you can start without us.

Most chosenModel B

Consulting and implementation

We show you the way and walk it with you.

  • Everything in model A
  • Building the automation and connecting your systems
  • Testing with real data, handover and documentation
  • Support in live operation and step-by-step expansion

Result: it runs, and access and data stay with you.

Questions about Sales and Leads

What companies ask before they start.

Does the AI take over the selling?

No. It takes over capturing, scoring, reminding and data upkeep. The conversation, and with it the deal, stays with your people. That is exactly what they gain time for.

Does this work with our CRM?

With the common systems, yes, through their interfaces. If you do not use a CRM yet, we tell you honestly whether one is worth it or whether a leaner solution will do.

How reliable is the scoring?

It is as good as the criteria behind it. That is why we develop them with your sales team, not at a desk. The score can be viewed at any time and comes with a clear rationale.

Is automated follow-up allowed?

Within an existing enquiry or business relationship, yes. We set it up so that consent and unsubscribes are handled properly. We deliberately do not build cold outreach by mass email.

Which process is costing you too much time.

Describe it in two or three sentences. You will get a free, no-obligation assessment of whether and how it can be automated, and roughly what that would involve.